by fondalo | Jan 19, 2016
If we have heard anything over the past few years about digital marketing it’s that content marketing is extremely important. The data and research supports the importance of consistent content marketing and it’s effectiveness in driving traffic, creating...
by fondalo | Dec 29, 2015
Many B2B companies embark on sales and marketing efforts with nothing short of a shotgun approach to the market. Understanding your specific target market buyer journey and specific personas of your prospects are both incredibly crucial elements that are often...
by fondalo | Dec 24, 2015
Twas the night before Christmas, when all through the house Not a blogger was writing, or touching their mouse; The keywords were listed on Google with care, In hopes that e-commerce visitors would soon be there; The children were sneaking Netflix in their beds; While...
by fondalo | Nov 24, 2015
As brands continue to struggle to fit into the rapidly changing digital world, they are moving from digital marketing and messaging footprints that maintain their brand messaging from silo sales and marketing channels, toward the view that digital is THE means that...
