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Fitting Into The Shifting Consumer Shopping Journey

by fondalo | Sep 2, 2015

When social media marketing was in its infancy, brands and marketers needed to do little to make an impact, standout and see results. Though the marketing platforms were new, the data quickly showed that early adopters and average consumers alike were willing to be...

Social Media Is Drastically Changing – 4 Things You Must Do Now

by fondalo | Aug 26, 2015

With nearly 62% of consumers stating that social media has “no influence at all” on their purchasing decisions (Gallup), marketers are faced with substantial hurdles in an ever-increasingly noisy digital landscape. This challenge is further amplified by a...