by fondalo | Mar 24, 2016
Well by now you may have heard of the latest in a series of disappointments coming out of the infamous Coolest Cooler fiasco. The latest report in a long line of delays, missteps and failings says the company is running out of cash. This from the company lauded as one...
by fondalo | Nov 24, 2015
As brands continue to struggle to fit into the rapidly changing digital world, they are moving from digital marketing and messaging footprints that maintain their brand messaging from silo sales and marketing channels, toward the view that digital is THE means that...