by fondalo | Aug 17, 2016
As the speed with which digital marketing changes continue to increase, business and marketing executives are forced to continually evaluate the effectiveness of their efforts. The importance of understanding the technologies, platforms and content being used is a...
by fondalo | May 25, 2016
What is the difference between multichannel marketing and Omnichannel marketing? The subtle differences representĀ a distinction that are not so clear to many organizations from B2B brands, startups and even within large enterprise companies. Defining the differences...
by fondalo | May 11, 2016
Market adoption is often an interesting thing to watch. When it is business technology that is being discussed, adoption and control over the specific application of the technology within an organization becomes almost predictable. When the technology is marketing and...