by fondalo | Jul 27, 2016
Just about once a year, though I try to hold back, I end up writing a piece on the marketing industry. Let’s call it what it is, it’s a rant. And the time has come for this annual event. I would like to warn you that if you are a marketer who plays on...
by fondalo | Jul 20, 2016
Digital transformation could be killing or will eventually kill your company if you fail to accept and adopt it. This fact is well supported over the last decade as many businesses failed to see the changes that the digital age were making within their industries and...
by fondalo | Jul 13, 2016
How are you managing marketing data? Is marketing data driving your decisions? These are some of the most important digital transformation questions that small and large businesses alike need to be asking themselves right now. Without having access to marketing data,...